Logo Modernism

This is the best book of logos i have ever seen. It's all about shapes and forms, all shapes are black and white, barely no type. Just the plain form, no color. This helps a designer to concentrate on his work and be inspired. Best buy i made in a long time.I don't like logos with many colors, gradients. This book takes the simplicity back. Everything here is simple, scalable to small sizes and remarkable.Also the categories the book have are extremely useful. Such as: shapes that complete each other, vertical lines, circles, monograms and so on. The categories are related to the challenges designers face when designing logos. Its easy to find right the kind of shape you need to inspire you.The only real complain i have is with the size. The book is too huge. It should be 30% smaller and still show pretty well all of its content.I get it. Its planned for being a table book. But its too cumbersome to use for research and to have on the top of your desk all day. So to me that defeats the purpose.But the content is worth. Go get it.

Have not yet searched through the entire book but as a designer I am really excited about this. I just received it in the mail. The book is huge. Not only in content but in actual size. Check those dimensions. It's a beautiful book, with copious amounts of information and history on modern minimal logos. I think a must have for designers, amateur and professional. Great discounted price right now too. Giving it five stars because I see nothing wrong with this book so far.

This book should be in every Graphic artist arsenal. Showing the history of some of the most iconic logo designs in history. It will surely help you in your career.

I was looking for a book with examples of logos-- preferably the flat, modern styles and as many as possible. On researching some valid sources, most of them constantly recommended this book. Almost everywhere I searched, this one came up. Without checking any product information and despite it not being cheap, I made the investment.Upon receiving it, I noticed the box it came in was a bit large for a book and.. I then understood why haha! This thing is massive and has quite the weight to match. I was shocked initially but the amount of valuable content-- from the different patterns and styles-- this book is worth it. The languages are split up nice and evenly among each other, making it a book absolutely filled with examples.Be aware though that the examples are not a step-by-step break down of the process designers/studios/agencies used at the time to arrive at that specific design. The designs are displayed, along with what company they belong to, who designed them and in what year. Also has a few real-life applications and some brief history here and there. A really good book in my opinion. Recommend.

I wasn't expecting this hardback book to be as larger or as heavy as it is, but it is a great resource for any designer who wants inspiration from some of the best logo designs. I love how the book breaks down the designs by shapes and forms. Not exactly a quick pick up and use type of book because of the size, but great for looking through for seeds to generate ideas.

got many many examples for ideas

This is like a bible for logo designers... The text is informative and the logos are beautiful! This book gives wonderful examples of different ideas for logos that you can manipulate to you/your client's needs. The book is also HUGE. My only complaint is that I can't fit it on my bookshelf! xD

Valuable recouce