JOAH Beauty Perfecting BB Cream with Hyaluronic Acid and Niaciminade, Korean Makeup with Medium Buildable Coverage, Evens Skin Tone, Lightweight, Semi Matte Finish, Fair with Warm Undertones

Fair warm looks really nice on me, it's the closest match I've ever found in a bb cream I could get on Amazon. Usually I find that they make me look either grey or pink, so I was excited to see that this had more different undertones listed in the range of shades. Perhaps this will be the one that doesn't look like a creepy mask on me?! Y'all, it's perfect.No fragrance, just smells vaguely cosmetic. I like the squeeze tube with small applicator tip, rather than a pump, for how easy it is to get exactly the right amount of product. But some people might not like this style of dispensing.The first time I put it on, I used my fingers to apply it from the back of my hand. I wanted to test the ease of achieving a nice finish, because in my mind, I'm choosing a bb type product when I want a more simplified process. I patted my finger into it and started dotting it over one cheek under the eye. I was instantly nervous that it wouldn't spread across my skin smoothly, the texture felt thick at first! But it was very blendable, and after I patted it out a bit more with my fingers, I had beautiful, even, medium coverage.The finish is very natural, not particularly matte or dewy, which I love. It is comfortable to wear, not drying or heavy. I do have some dry skin patches occasionally from using actives, but as long as I take care of them while prepping, this product does not highlight or exacerbate the issue.I used a bronzer stick and cream blush which I placed directly onto my face and tried to blend with a brush, but it disrupted the base a bit so I went back to fingers. The result was great. I think grabbing these other products from the back of my hand to the brush to my face, instead of applying to my face and then blending with the brush, might work better. This bb cream doesn't set down on a way that allows for tons of blending over the top, but the natural warmth of skin does a lot to help. I could probably be more gentle with it too, but I like to go fast and it comes at a cost. So drawing on my face and using my hands is just fine. A brush or sponge to softly marry any harsh lines at the end and boom, she's a masterpiece.It didn't crease or separate through the day, not even into my 11s or smile lines, usually the first to show! But I tried blotting after about 4 hours, and this did pick up some of the product. Gentle powdering (the cute TM cat compact) over the t-zone got me through the rest of the day. My under-eye area looked lovely without any initial setting, and this product stands on its own so impressively that I don't feel the need for extra brightening there. I did add a tiny bit of powder there when I was touching up. Adding powder did not make my face look or feel caked. Just refreshed, exactly what I want from a touch-up.I feel REALLY pretty with this on, and it feels nice on my skin. Removal is easy, and my skin doesn't react to this product. I haven't tried priming underneath, or setting with spray or powder at the end of application, but I may toy with that to see how it combats the t-zone oil breakthrough. I'm not too worried about that in these winter months though.I don't think this is the choice for someone who needs more full coverage from their bb, but you could add concealer to top it up. As long as you blend with a light touch, this product lays nicely with others over the top. But again, it doesn't dry down fully and has some transfer, so go easy and maybe use your hands. :) If you are looking for mask-proof or similar, this isn't it. Long wear, I don't really think so. I wouldn't wear this to go try clothes on at a shop, or expect it to stand up to high humidity/sweat all day. But on a day when I'm just looking gorge with my face out on display, it's perfect.Anyway I love this product, and will keep repurchasing until it stops looking this good for me. If it's still a shade match for me in the summer, no other bb creams exist in my universe.

I think I like it. Easy to apply and I think I got lucky ordering "light with medium undertones". It's so hard to know which color to order. I spend a lot of time in the sun in summer so this seems to match well without looking like it's "plastered" on. I applied little dots, smoothed it on my face then finished with a brush to even it out. If I find I'm not happy, I'll come back and edit this review - otherwise may consider ordering again. Price-wise it's a very good deal.

I use a minimal amount of makeup on the daily. This BB cream is so far is my favorite. It's lightweight and blends well with my skin.

Why did you pick this product vs others?:I've used it for a about a year and it's pretty amazing especially for Ira affordability. I have uneven, acne scarred skin and this def. improves it. obviously it's a not a miracle worker but it gives it a natural light coverage. I had bought a pack of 2 for 10 bucks last year. hopefully they keep their prices down so we may continue to purchase

This has excellent coverage but is not what i expected out of a BB cream; it's heavy and wears more like a matte foundation. It didn't do my aging skin any favors, unfortunately. The shade was perfect and the coverage was quite impressive though!

Best evvvver !It blends well.The shade goes perfectly with my beautiful skin and makes it more flawless.It's soo light and it really looks like JUST MY SKIN.

It doesn’t sit well on my skin at all. Unfortunately need to return it

Nice coverage for a BB cream. Nice skin match. Evens out my skin nicely. Stays put well.